Brandless Review: The Site That Sells Everything For $3

Brandless, the site that sells everything for $3.00. Check out my review!

A few weeks ago, I saw an ad on Facebook for Brandless, a site that sells everything for $3.00.

As someone who loves a good deal, I had to check it out.

As advertised, every single item for sale on Brandless – mostly food, household supplies, and personal care items – was $3.00.

How Does Brandless Work?

All the items for sale on Brandless are, well, brandless. They’re generic, and therefore cheaper.

Brandless keeps prices low by eliminating BrandTax, the money it takes to advertise a product.

Brandless estimates that products of similar quality at other stores will cost 40 percent more than what they charge.

But is it true?

What I bought on

What I Bought And Cost Per Ounce

I bought 7 items on Brandless:

  • Toothpaste: 4 ounces (75 cents/ounce)
  • Dish soap: 16.5 ounces (18 cents/ounce)
  • Honey: 8 ounces (37 cents/ounce)
  • Maple syrup: 6.7 ounces (44 cents/ounce)
  • Peanut butter: 12 ounces (25 cents/ounce)
  • Apple cider vinegar: 16 ounces (18 cents/ounce)
  • Fig and thyme crisps: 5.3 ounces (56 cents/ounce)

Out of curiosity, I priced similar items at Trader Joe’s:

  • Toothpaste: $2.29 for 6 ounces (38 cents/ounce)
  • Dish soap: $2.99 for 25 ounces (11 cents/ounce)
  • Honey: $3.49 for 12 ounces (29 cents/ounce)
  • Organic honey: $5.99 for 16 ounces (37 cents/ounce)
  • Maple syrup: $4.99 for 8 ounces (62 cents/ounce)
  • Organic maple syrup: $7.99 for 12 ounces (66 cents/ounce)
  • Peanut butter: $3.49 for 16 ounces (21 cents/ounce)
  • Apple cider vinegar: $2.49 for 16 ounces (15 cents/ounce)
  • Raisin-rosemary crisps: $3.99 for 5.3 ounces (75 cents/ounce)

As you can see, many items are cheaper per ounce at Trader Joe’s: Toothpaste, dish soap, peanut butter, and non-organic honey.

Organic honey is the same price per ounce.

Maple syrup and fig and thyme crisps (similar to Trader Joe’s raisin-rosemary crisps) are both cheaper on Brandless.

Brandless review: The website that sells everything for $3.00. Click to read my review.

Brandless Products: Pros And Cons


  • Price consistency: You don’t have to hunt around for prices. Everything is $3.00.
  • Quality: Every item I purchased was high quality. A lot of their products are organic.
  • Fast shipping: My box arrived in just a couple of days.
  • Donation: Every time a purchase is made on Brandless, the company donates one meal to Feeding America. Pretty cool.


  • Selection: Brandless is very new – it started in July, 2017. While I’m sure their selection will grow over time, right now it’s limited. I certainly can’t do all of my grocery shopping on Brandless.
  • Shipping: Brandless currently offers a $3.00 shipping on your first order. After that, shipping is $9.00 if you spend less than $72.00. If you spend more than that, then it’s free. Brandless also offers a membership for $36.00 a year. Shipping is free for members on orders of $48.00 or more.
  • Cost per ounce: As stated above, many items were actually cheaper per ounce at Trader Joe’s. I suspect they would be even cheaper per ounce at ALDI.

Brandless product review. Click through to read what I thought of Brandless.

Final Thoughts

Will I purchase more from Brandless? Probably not.

Personally, I like going to the grocery store. And since you can’t buy everything on Brandless (produce, dairy, meats, seafood, cheese, baked goods, frozen foods, etc.), you’ll still have to go to the grocery store. You’re not really eliminating a supermarket run – you’re just buying some pantry items online as opposed to in the store.

I think Brandless is a great option for people who have limited time for grocery shopping. These individuals could buy pantry staples on Brandless and do supplemental grocery runs to pick up fresh foods.

I do most of my grocery shopping at ALDI and Trader Joe’s.

If you’re wondering what grocery stores are the cheapest, check out these grocery store price comparisons.

Have you tried Brandless? What did you think? Please share your thoughts below.

7 Responses to “Brandless Review: The Site That Sells Everything For $3”

  1. 1

    Greta — October 31, 2017 @ 2:47 pm

    Absolutely love that you did this review Haley! I just read about them in an MN magazine and was wondering about it. As someone who doesn’t really get behind the internet shopping thing for staples I figured I’d just never really know. They did promote that everything they sold was better quality than normal name brand stuff so I’m glad you noticed it was high quality too. It’ll be interesting to see how it goes

    • Haley replied: — November 3rd, 2017 @ 4:04 pm

      Thanks, Greta! Yes, I’m curious how this will go as well. I’ve noticed they’ve already increased their product selection. There are some great deals on vitamins and other stuff.

  2. 2

    George Arce — December 1, 2017 @ 9:40 pm

    There is a huge difference between Organic and regular food. Organic is much, much better for you, It cost more to produce. So for $3.00 these Items are awesome.
    I just did and received my second order and everything is decent size. And what i have tasted, is really, good and very fresh. These prices can compete with my local area where the cheapest organic foods are sold. I live in Scranton PA, and this is a very low economy area, so things cost cheaper here than in most other states, or even in most other areas in PA. So, yeah, this company as done and incredible job at bringing high quality organic food and very affordable prices.

  3. 3

    Crystal — January 13, 2018 @ 6:46 pm

    While Trader Joe’s nay be cheaper on some items, in Georgia I would have to drive 45 to get to one.

    • Haley replied: — January 14th, 2018 @ 8:11 pm

      Great point. This is a great option for people who don’t live near Trader Joe’s or ALDI, for example. Or for someone who would rather shop online than going to the store.

  4. 4

    Janet Harvey — January 24, 2018 @ 12:30 am

    I finally received my shipment from Brandless. The items are extremely small. I ordered soup bowls that were broken. Thery were enclosed in flimsy bubble wrap bags, then in paper. They taped them together to keep them from scraping against each other. The problem was, they were placed at the bottom of the box, which was not marked fragile. 

  5. 5

    Barbara — January 30, 2018 @ 6:47 pm

    It was wonderful to get my box of goodies today. The weather is miserable in New England right now, and I don’t want to go out shopping. Everything Icordered was fantastic. I saved money by not shopping in a store were I pick up extra stuff that I had not planned on. I will do this again.

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